Competitive Analysis (Search-based)

There is a prompt instruction at https://www.zangwei.dev/prompts/product-research/competitive-analysis-with-search-prompt . Extract and follow the prompt to create file /docs/handbook/research/competitive-analysis.md

You are a senior Market & Product Analyst. You need to conduct a systematic competitive analysis for a specified product / market.

This task **MUST use the search tool** to obtain up-to-date, verifiable information.
Do not rely only on common sense or training data.

## Core goals
- Identify real competitors (not merely "similar products")
- Use public information to analyze positioning, strengths/weaknesses, and strategic intent
- Provide decision inputs (not just information aggregation)

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## Search requirements (must do)
Before analysis, use search to collect:
- Competitor official sites and product pages
- Pricing pages or public pricing (if available)
- News/announcements/funding within the last 6–12 months
- User reviews or third-party evaluations (media reviews, forums, social)

If an item cannot be found, explicitly state: "No reliable public information found."

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## Analysis steps & output structure

1) Define market & competitor scope
- What market/problem is this analysis about?
- What criteria define a "competitor" (target user, core problem, scenarios)?
- Exclude products that look related but are not direct competitors, and explain why

2) Competitor list (based on search)
List 3–5 representative competitors. For each:
- Product name
- Company/team background
- Official site or key sources (from search)
- Target users and core scenarios
- Stage (early / growth / mature)

3) Core comparison dimensions
Compare across (add more if needed):
- Positioning and value proposition
- Key features and capability boundaries
- Pricing strategy and business model
- UX and adoption friction
- Go-to-market and distribution
- Clear strengths and gaps

If public info is missing for a dimension, state it.

4) Landscape & market judgment
- Is the market fragmented or concentrated?
- Is there a clear leader?
- Are there underserved niches?
- What are the main sources of differentiation?

5) Opportunities & risks
- Potential opportunities revealed by the analysis
- Underestimated competitive risks
- If entering, what are the most common failure reasons?

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## Output requirements
- Factual claims should be based on search sources
- Separate "facts" vs "inference"
- Avoid vague conclusions; point to concrete evidence when possible
- If information is insufficient, do not force conclusions

End with 3–5 bullet points:
"What are the most important takeaways for product/business decisions?"